What is better com or com ua. Which domain is better: com, ru or rf

Please tell me, what is the difference between ru domains and com, net, org, etc. domains?
I want to take a domain name for myself, but I don’t know in which zone to take it. I'm afraid that com, net, org, etc. "not ru" domains will be unavailable for some certain part of users... Are there any problems when using com, net, org? Are there any specific rules when choosing a zone?
I will be grateful for any advice.
Thank you.

Onnix X:
The difference is only in the name. But .com is used all over the world for international companies, .net for network-related companies, .org for international organizations (most often non-profit), but in reality all this means nothing - there are no restrictions on anything ...

A domain name is primarily a marketing issue. If your company is called "Trouble" and works on Russian market, then the user will expect to find you at beda.ru, even more or less tolerably, but strangely, if he finds you on beda.com. But, as it has been fashionable lately, bedi.net is no longer climbing into any gates...

I'll intervene in the discussion - if a certain Internet project is intended for both foreigners and Russians - does a domain name matter to foreigners? Those. Is it preferable in this case.com over.ru or is it all the same from a marketing point of view?

“com” domains are reluctant to index domestic search engines. This is important if the site is focused on Russian (CIS) customers, clients, partners. It is also quite normal practice when a site in Russian is located in the "ru" zone, and designed for the bourgeois - in the "com" zone.

Vasily M. [dossier]

But I’m still wondering, who opens and manages such zones, like .biz, .info, etc. exotic? Is it worth registering in these zones?

And one more important point: .biz and .info are not exotic. biz was created as an alternative to .com. A.info is no less "standard" than .org or .edu, although relatively recent.

If you are not counting on the bourgeois, then a domain in the .com zone is needed definitely. Marketing research shows that the attitude, at least among the Germans, to firms with the domain.ru, to put it mildly, is not very positive.

By the way, from my experience: I am doing an Open Source project here and under it I register domains for my own project and a service based on it (perhaps even free of charge), so I registered: 6 names in the .com zone with different spellings of the word (there, unfortunately, it is ambiguous when spelling) + one each in the .net and .org zones and possibly register in .ru if the toad does not strangle me to pay 2 times more to the fat minister Lesin than I pay for bourgeois domains.

If you are starting a business and want to make it profitable, you simply cannot do without a quality selling web resource. Once you've come up with a great domain name for your site, and it's time to register in a domain zone, you need to choose from dozens of suggested ones. In case you don't know what is the difference between info.kz, com.kz and org.kz which is best for your web resource - .ru, .biz or .com, whether there is any difference between all domain zones at all, this article will be extremely useful for you.

1. What does “domain zone” and “domain of the first, second and third levels” mean?

Surely you have come across the concept of “first (second, third) level domain” more than once. To make it easier to explain what this means, consider an example: www.yoursite.com - this is a second-level domain, where the first-level domain (and this is the domain zone) is the ending after the dot - com. When adding another word (for example, yoursite.com.ua) results in a third-level domain (subdomain). Fourth-level domains are formed according to the same principle (for example, images.yoursite.com.ua), but they are extremely rare.

2. What are the domain zones?

The domain zone determines whether the domain of the second (third, fourth) level belongs to the country or type of activity of the site. In this regard, there are:

International domain zones (.info, .com, .biz, etc.)

• .com- general purpose domain (common). It was originally intended for commercial (commercial) organizations, but did not have the appropriate restrictions and eventually lost its purpose;
• .net- as a rule, it is chosen by organizations providing network services;
• .biz- earlier its analogue was the .com zone (before it lost its purpose). Today, .biz sites are chosen by any commercial organization;
• .info- suitable for reference and information portals, blogs and home pages;
• .org- Designed for websites of non-profit organizations.

Thematic domain zones (.tv, .fm, etc.)

Their choice is due to the thematic focus of the web resource:

• .tv— designed for websites of TV channels, TV broadcasts, etc.;
• .fm- in this zone, it is customary to register web resources of radio stations;
• .travel- designed for companies operating in the tourism sector.

Stick to a simple rule: register a domain in the thematic zone corresponding to its purpose. For example, if you are creating an information portal, select the zone .info, and for the site of a commercial organization, it will be an excellent option .biz.

Regional and sub-regional domain zones(.ru, .by, .de, etc. - indicate belonging to the country, .spb.ru, kiev.ua - to the region) :

• .ru, .rf- Russia;
• .ua- Ukraine;
• .by— Belarus;
• .kz- Kazakhstan;
• .de— Germany;
• .fr— France;
• .su- (Soviet Union) - the countries of the former USSR (today it is used mainly by the CIS and the Baltic states).
• .eu— European Union;
• .msk.ru- Moscow;
• .spb.ru- Saint Petersburg.

If the site will be visited mainly by people from Belarus or the organization operates in this country, then the best option for the web resource address would be the.by zone. If you want to emphasize belonging to a particular city, for example, St. Petersburg, register in the spb.ru zone. For a company whose activities are focused on people from Russia, zona.rf would be an excellent choice. Doubt whether to register in the domain zone.рф? Be sure to read our article on this topic.

Regional-thematic domain zones

• .edu.ru- can be used to create websites of educational institutions in Russia;
• .pp.ua- ("pp" - "private person" or "private page") - great for personal pages and blogs;
• .co.ua- is an analogue of the Ukrainian domain.com.ua, belongs to the category of general purpose and is not limited to special requirements.

3. Can I choose any domain zone?

In general, yes. However, when choosing, it should be borne in mind that some first-level domains require compliance with the declared topic for registration, while others are available to everyone. Therefore, it is better to register a site in a zone that will help users understand what the resource is about.

4. International or regional first level domain?

To resolve this issue, follow a simple rule: if the audience or activities of your company are not limited to one country, you can register a domain in the international zone, for example, .biz. In the event that you want to present the project to the population of your state, it is better to use the zone of your country, for example.kz or.org.kz.

5. How to choose a domain for a highly specialized site?

When creating a site with a narrowly focused theme, for example, gardening, you can search for a suitable domain zone on the Internet. It is very easy to do this. Type in the keywords (“gardening”) in a search engine and see which top-level domains have sites on the first two pages.

We hope that in this article you have found all the answers to your questions on this topic. If you are the owner of a free site to the site and it looks like yoursite.site , we recommend that you buy a second-level domain, which will make your resource more representative in the eyes of potential customers.

Create a site to site in 5 minutes, choose the right domain and promote your business online!

A well-chosen domain name for a resource is the first step towards success, especially when it comes to commercial projects. The main thing is that the name should meet the goals and objectives of the creator, do not violate the law, be easy to remember and easily reproduced. Ideally, when reading the address, the domain name should be associated with a specific Internet resource and provide minimal information about its content. When registering a domain name, you must specify the domain zone in which it will be registered, or a top-level domain. Visually, it is determined in the address of an Internet resource by a combination of letters after the last dot. Russian site owners often prefer domains in the ru or com zones, as they are universal and relevant to the content and tasks of the resource.

.com domain- one of the first generic top-level domains, which appeared in 1985. Initially, registration in this domain was intended for commercial sites and Internet pages belonging to commercial organizations in various fields.

Domain ru— the first national top-level domain intended for registration of domain names of resources of the Russian Federation. Appeared in 1994.

There are no restrictions on territorial and national grounds when registering a domain name in the .com zone. Anyone can pay for the services of a registrar and register a second-level domain (domain name). There are also no restrictions on the scope of activity in the com zone today, so for most resources, the naming of this domain does not contain characteristics. However, many companies prefer the com zone, playing on the combination of letters (or transcription). In the ru zone, resources of any subject are registered, and there are also no restrictions on national and territorial grounds. However, traditionally the ru domain indicates that the resource belongs to the Russian Federation.

The procedure for registering a domain in the com zone seems to be easier than a domain in the ru zone. No scan of the owner's passport is required, no personal data is required. To register in the ru zone, you must provide a scan of an identity document. In addition, the .ru domain assumes that the domain name complies with the legislation of the Russian Federation, that is, names recognized as containing extremist appeals or obscene expressions, for example, will not be allowed to register.

An essential criterion when choosing a top-level domain can be considered the intended tasks of the resource. If you plan to work at the international level, then the com domain is preferable - the international community (primarily business) considers national domains to be insufficiently respectable. If you plan to reach a predominantly Russian audience, then the choice should fall on the ru domain. The search engines of the Russian Internet, when issuing search results for queries, give preference primarily to the sites of this domain zone, indexing them several times faster. Thus, there is an increase in traffic flow.

The cost of registration in com and ru domains depends on the registrar company, so here it is better to look at the rates of the registrar company with which you are going to work.

Findings site

1. The top-level domain com is international.
2. The top-level domain ru is national.
3. The procedure for registering a domain name in the .com zone does not require personal data or identification.
4. The ru domain is preferred by Russian search engines.

If you are going to open your own resource, you need to choose a suitable domain for it. Of course, today the "career guidance" of domains is largely leveled, and the vast majority of them have an open registration. Nevertheless, taking into account their initial specification will improve the position of your company in the network and better organize its search promotion.

If we talk about commercial domain zones, then .COM and its national subsidiaries (in Ukraine - COM UA) remain the undisputed leader in registration. However, relatively recently, .COM has a competitor - .CO (respectively, in Ukraine - CO UA) But who is better - .CO.UA or .COM.UA.? Let's try to understand this issue.

Domain.CO.UA – youth and perspective

The CO UA domain is a Ukrainian second-level domain zone. It is a general area. Suitable for registration by the site of commercial organizations.

The prefix .CO indicates "Colombian" origin, i.e. at the very beginning of the journey, it was the national zone of Colombia. However, it was originally positioned as an alternative to the .COM domain.

On the territory of Ukraine.CO.UA is also an alternative to COM UA. domain zone with free design.

Registration conditions here are simple:

1. the minimum number of characters for registering a name is 1 character;
2. the maximum number of characters for registration is 63 characters;
3. registration time - 5 minutes from the moment of submission and payment of the application;
4. registration period - 1 year. The maximum renewal period is 2 years.

Domain services are open to legal entities and individuals. The domain does not have any restrictions and special requirements when registering a domain name.

In the DRS system, in order to perform transactions related to .CO.UA domains, only CUNIC contacts are used. At the same time, the contacts here must contain truthful information that corresponds to the information provided when registering the name.

The main advantages of.CO.UA are three factors:

1. relative youth of the domain. That is, there is a lot of freedom in choosing an unoccupied domain name;
2. the minimum length of the name is 1 character (in .COM.UA - 3 characters), which opens up more variations for making interesting combinations with the domain name;
3. visual and verbal consonance of the .CO.UA domain with .COM.UA.

So, .CO.UA has all the makings to soon join the cohort of leaders among Ukrainian national second-level domains in terms of the number of registered names.

Domain.COM.UA - solidity and status

The .COM.UA domain is also a second-level domain zone. This is a public domain, part .UA.

COM.UA is the largest Ukrainian domain. Today, over 300 thousand domain names are registered on it. Initially, the zone was planned only for companies, but now it is open to everyone.

COM.UA has several undeniable strengths:

1. not only citizens of Ukraine, but also its residents can register a name; .COM.UA is suitable for presenting a business of any format and direction on the network;
2. .COM.UA has been around for a long time and has the image of an easily recognizable and memorable domain;
3. the status of the largest domain zone in Ukraine.

Among the shortcomings of .COM.UA, it is worth noting the higher price of registration and renewal, as well as the sufficient workload of the domain zone, so the variability of domain names here is small and a suitable name can already be registered.

As you can see, both .CO.UA and .COM.UA have their advantages with the same level of ranking by search engines. On the .CO.UA side - youth and breadth of choice of the original domain name, on the .COM.UA side - fame and recognizability.

Therefore, we see two relatively equal candidates in front of us, each of which will find a large target audience for itself. But a small advantage should still be given to .COM.UA in view of its greatest prevalence and recognition in the Ukrainian segment of the Internet.

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The main question when choosing is its subject matter and target audience. It so happened that, focusing on Russia, there is no need to register, no matter how global and solid it may seem. Conversely, a manufacturer of cool 3D printing machines that sells them all over the world is unlikely to want its foreign potential customers to suffer with [рф]. The rest is nuance. Let's talk about them.

Top-level domains are divided into two groups: territorial-linguistic (uk, ru, rf) and thematic (info, biz, mil). This division is very conditional, because no one can stop you from writing about animal breeding on your own site mylittlepi.gs (this, by the way, South Georgia and the South Sandwich Islands) or about politics on brexit.soccer.

: great and terrible

There is an opinion that the domain [ com] got its name from common (general). In general, the idea was short for commercial, but everyone liked the zone so much that it began to be used almost everywhere, and commerce went into biz.

Dotcom (or dotcom - transcribed [ com]) is used primarily to indicate that the site is not tied to a specific territory. They are registered by large companies, well-established startups, popular services, online stores and others who want to show that their stuff is sold to everyone.

And in general, all thematic top-level domains are easier to transfer between registrars or sell to another person. They are not tied to the legislation of a particular country, and such a process does without submitting a pile of papers to the office of the responsible office.

: how to please everyone

About the domain zone [ en] has almost nothing to say:

1. popular and time-tested - in the top 10 of all zones by the number of sites and in the top 5 among geographic ones;

1. suitable for any topic - there are no restrictions on the placement of sites, except for those that violate Russian law;

1. ideal for the Russian TA - [ en] is known to most Internet users as an identifier for Russian content, and even as an element of the symbol of the Winter Olympic Games in Sochi in 2014.

There are a number of situations when you still have to use dotcom instead of the well-established "pointer":

• You do not want to make and submit an application, mess with passport scans for any need to change the contact details of the domain.

• Do you want a simple transfer between . Suppose the person who registered the domain does not answer the phone and SMS, and the renewal period has almost come to an end. Without this man to extend [ en] will not work, and you will most likely lose the site.

• You are afraid of the judicial system of the Russian Federation and think that your site will be divided at the request of a local court. [ com] is not under the jurisdiction of Russian authorities, so decide for yourself

[rf]: rise and fall

Digging into the myths

• Robots love [ com]

Robots love optimization. It will not be possible to go to the top on a golden chariot with a standard [ com]. Google states that to their search engine, there is no difference between different top-level domains - all other things being equal, they all rank the same.

• Need to be trendy :[ com] - not fashionable and no one needs

Yes, you need to be fashionable, but dot-com, like a three-piece suit, does not go out of fashion. There are a huge number of new zones and the opening of old ones. For example, the recent boom in projects on [ co], which was chosen by 93% of startups from 2013 to 2014. And for 2015, the number of websites of high-tech companies on [ co] amounted to just over 450. At the same time, the share of dot-coms is still huge - from 2010 to 2015, more than 20 thousand new companies chose it - 81% of all zones. If that doesn't mean anything to you, here's the data from DomainTools, a research company:

You don’t have to look at the colors of the diagram - it is needed to visually represent dot-com dominance on the Internet.

• [rf] is doing worse/better than [ en]

If you follow a few simple rules, then the process of promoting a Cyrillic domain becomes the same as any other. You can read about these rules.

Afterword

The national domain, indicating the language and geographic affiliation of the content, attracts the user with its relevance. Going to [ en] or [ rf], the Russian will know that the information received can be applied to him.

On the other side, [ com] is more solid, and adding subdomains to it creates some kind of “ours/ours” framework, showing that the information is suitable for a person in a particular geographical area.

There is also a third party - legal. You can talk a lot about it: how to choose the right registrar, how the registration rules in the Russian-language domain zone are interpreted, anonymous registration or the provision of personal data ... But we are talking about SEO.